How I Create Digital Products That Make $100,000
Year After Year

Dear Friend & Subscriber,

If you'd like to make $100,000 a year selling digital products in your spare time so that you can:

• Turn your expertise into income that arrives every month, not once a launch

• Get more leverage and de-correlate your revenue from your time

• Finally enjoy the freedom that comes with having an online business

Then this page will show you how.

Can You Relate?

• Maybe you launched a digital product, made a few sales… and then it went quiet

• Maybe you thought about launching a digital product but are demotivated by all the amount of work it takes, and how many "moving parts" you'd need to figure out alone

• You keep hearing about six figures online, but every strategy assumes a big audience you don't have

• You don't want to hop on calls, run cohorts, or sell $3,000+ coaching to make real money

If the answer is "YES!" to any of the above, read this page carefully.

Digital Products Are the Best Business I Know

No inventory. No employees. No fulfillment.

You make something once and sell it for years.

But here's what nobody tells you:

One product is NOT a business. It's just a payday:

• You launch.

• You make some sales.

• You feel great for about a week.

Then it goes quiet. And you're back at a blank page, wondering what to create next.

That's because "The One-Product" Business Model is broken.

But "The One-Product" Business Model
Is Totally Broken

Every time you promote a product, every single person on your list gets sorted into one of two piles.

Pile one: they bought it.

Great.

Now you have nothing left to sell them. Your best customers — the people who already trust you enough to hand over money — are done.

Pile two: they didn't buy it.

And here's where it gets expensive. Because you're about to assume they don't want what you're selling.

They probably do.

They just said no to your ANGLE. Not to you.

Say you sell a course on losing belly fat with weight training.

You have 200 people on your list want to lose belly fat.

3 buy.

What about the others?

They still want to lose belly fat. They just didn't want that version of it.

• One hates the gym.

• One tried weights before and hurt his back.

• One is 60 and thinks lifting is for young guys.

• One doesn't have 45 minutes a day.

• One wants to fix his diet first.

Not a single one of them decided they don't want to lose belly fat.

They passed on the weight training. Not on the goal.

Now imagine that next month you sell a course on losing belly fat by changing what you eat for breakfast.

Same problem. Same people. Different door.

And one of the three who already bought? He might buy that too — because now he wants the food part as well.

That's the whole idea.

The desire was there. The vehicle you offered them wasn't.

With one product, each person on your list can only pull out the credit card or turn their head once.

So what do most people do to fix this?

They make the one product bigger.

Add three modules. Re-record the audio. Bump the price. Polishing something that already sold to everybody who wanted it, at the angle it was offered.

Or they chase more audience.

They decide it's a traffic problem. More posting. More SEO. More YouTube. Two years later the audience is bigger… and the catalog is still one.

Or they go high-ticket.

Coaching. Cohorts. $2,000 calls. And the constant pressure of having to deliver.

Look, all of this works.

But is that the life you really want? Or do you prefer package what you know into a product, and not having to think about it anymore?

I prefer the latter.

If you do too, read on... Because there's a simple fix to escape all of this headache.

This fixes "The One-Offer Problem"

People don't get tired of you. They get tired of the same offer.

Nobody buys the same thing twice.

But the same person will absolutely buy:

• The same outcome, approached from a new angle

• The next step after the thing they already bought

• A faster version of what they're already doing

• The piece they didn't realize they were missing

A new product is a new door into the same room.

The person who ignored your first three offers walks through the fourth without hesitating — because that one happened to be framed the way they think about their own problem.

And the person who bought all three? They'll buy the fourth too.

Because buyers buy.

I know this because I do it myself. I've been writing and selling online for over a decade. I'm good at it.

And I still buy many new products I see about writing, email, and courses.

Not because the last one failed me. Because it's new. And there's always something to learn.

Novelty sells. To strangers AND to your best customers.

Which means the real question isn't "how do I get more people?" It's "how many doors am I offering the people I already have?"

The Entire System Comes Down To 4 Steps

To give your audience more chances to buy from you, you don't need a complicated business model.

You need to repeat four things:

1. FIND

Don't brainstorm random products and hope somebody buys them.

Find problems people are already spending money to solve.

Then find your own angle.

2. BUILD

Break the solution into 5-7 simple steps.

Turn each step into a lesson.

Don't spend six months building the "ultimate" course.

Get version one out.

3. LAUNCH

Write one simple sales page.

Then use that sales page to create your launch emails.

Send them to your audience over a few days and let the market tell you whether the idea has legs.

4. ROTATE

Keep the products that work.

Add them to your catalog.

Then bring them back with a real deadline and a special price while you continue adding new products.

Find → Build → Launch → Rotate.

That's the system.

Do it once and you have a product.

Do it repeatedly and you start building a catalog.

And THAT is when things get interesting.

And before you wonder:

No, this is NOT another $1,997 program.

I'm going to show you the entire system for $197 as a one-time payment.

I'll show you exactly what's included in a minute.

For now, just keep that number in the back of your mind as you see how the system works.

Now let's talk about the number

If you have twelve products instead of one, here's what $100,000 actually looks like.

$100,000 ÷ 12 monthly promotions = $8,300 per promotion.

At $150 a product, that's 55 sales.

Fifty-five sales. Once a month.

Not one heroic launch carrying an entire year. Not a viral course. Not an audience of 100,000.

12 small products, an email list, and a calendar.

Is that 12x the work?

Your logical brain might say yes.

I say no, and here's why:

Most people spend weeks - sometimes months - creating ONE product.

They record 47 lessons. Polish every slide. Re-record the audio. Build fancy worksheets. Obsess over the sales page.

Then they launch it...

And discover nobody wants it.

So they throw in the towel.

That's exactly what I DON'T want you to do!

The whole point of this system is speed.

You find a proven idea.

You create the smallest product that solves the problem.

You launch it.

Then you let the market tell you whether it's worth improving.

Here's what that can look like:

• Day 1: Find the idea. Look at what your market already pays for, find your angle, and map out the product.

• Day 2: Create it. Break the solution into 5-7 steps and record the lessons using a simple format.

• Day 3: Write the sales page. Work down the fill-in-the-blanks skeleton and get the offer ready.

• Day 4: Launch it. Pull your launch emails from the sales page and start putting the product in front of your audience.

And I'm not talking about locking yourself in a room for 12 hours a day.

I'm talking about doing this in your spare time - no more than about 2 hours a day.

Then you do it again next month.

The more products you create, the faster the process gets because you're no longer learning how to do it.

You're simply running the same system with a new idea.

That's how you build a catalog without making course creation your full-time job.

Before you join, let's be straight

I make well over $100,000 a year doing this.

And I've been doing this for years.

So yeah, that's my number, from my catalog and my list.

I have no idea if you'll hit it.

I don't know if you're really going to follow this course to the T, how many products you'll build, or whether you'll actually run the calendar.

So let me ask it differently.

What if you only got a TINY fraction of my results?

What if twelve months from now you had 6 products instead of one, and they brought in $2,000 a month between them? Would that have been worth it?

If the answer is yes, continue reading...

WHY IS THIS METHOD DIFFERENT?

Because you're building a catalog of digital products you build in your spare time (instead of betting everything on one product)

1. Find proven problems. Add your angle.

You don't sit around brainstorming ideas.

You look at what people already pay for, find a problem with proven demand, and create your version of the solution.

2. Build small. Build fast.

Break the solution into a handful of steps.

Create version one.

Launch it.

Improve it later if the market proves it's worth improving.

3. One sales page does most of the heavy lifting.

You write the sales page once.

Then you use the ideas inside it to create your launch emails, future promotions, and parts of your welcome sequence.

4. Rotate your winners.

A product that sold once doesn't disappear into a folder.

It goes into your catalog.

Then you bring it back later with a deadline, a reason to buy now, and a special price.

You aren't constantly starting over. You're accumulating things you can sell.

This method is for you if you're in one of these two situations:

1. You already have a list

You've done the hard part. Your list isn't tired of you. It's tired of your one angle. Every product you add is a new door for people who are already there and already interested. You're not starting anything. You're finally using what you built.

2. Your list is still small

You don't need 100,000 subscribers for this model.

But let's be clear:

You do need people to sell to.

This isn't an audience-building course.

What I will show you is how to get more leverage from every person who joins your list - and how the promise behind your products can also be reused to create lead magnets and welcome sequences.

On the sales page checkout, you can add a playbook of mine called "How to get your first 1,000 email subscribers with FREE content" to the order for 60.00% off -- that way you'll get started on the right foot immediately.

The heart of this system is simple:

Build a small audience. Give that audience more relevant things to buy.

The $100,000 Digital Products Masterclass

A self-paced course that shows you the exact system I use to make $100,000 a year from a catalog of small digital products.

Here's some of what you'll learn inside:

The Catalog Engine

• The rotation calendar that makes a twelve-product catalog pay every single month

• Why one product quietly wastes BOTH halves of your list — and the fix that costs you nothing

• Why a SMALL audience is an argument FOR this model, not against it

• How to price today so tomorrow's 50% discount still puts money in your pocket

• The timely/evergreen split that keeps income flowing while you chase the next trend

Finding Products That Sell

• The two places that show you what people are ALREADY paying for, so product #7 doesn't need a survey, a poll, or a guess

• How to find a NEW angle on a problem you've already covered — this is how you sell to the same person four times without repeating yourself

• The simple question I ask before recording anything to see whether the raw offer is strong enough to deserve a product

• Why "someone already sells this" is the weakest reason not to build something

Building It Fast

• The 5-to-7 step breakdown that turns expertise into a mapped product in one sitting

• The lesson template that fills 15-20 minutes of teaching on demand, even on product #9 when you're sure you have nothing left

• 4 ways of recording your course that look professional with no camera, no lighting, and almost no complicated editing

• The $40 microphone that beats the expensive one in your drawer

• How one recording can become three formats: video, audio, and written

• The value-frame mistake that makes a written product feel like a free PDF (and the one word that fixes it)

Selling It

• The sales page skeleton that gets a full sales page written in under an hour

• How to pull an entire launch sequence out of the sales page (instead of writing it from scratch and save 10h+ in the process)

• Never sell the product — sell this instead (This makes promoting twelve products bearable and even super enjoyable even if you hate selling)

• Why you should never offer a 30-day money back guarantee (and what to offer instead to attract serious clients)

• Why 24-hour flash sales leave money on the table, and the window that works instead

• The final-notice email in full, and why short beats persuasive

• How to launch when nobody knows who you are yet

• And much more…

COURSE CURRICULUM

MODULE 1: THE PROVEN IDEA FINDER™

The two research methods that reveal what your market already spends money on, plus the simple question I ask before recording anything to see whether the raw offer is strong enough to deserve a product. Includes how to find fresh angles on problems you've already covered. You'll never stare at a blank page wondering what to make next.

MODULE 2: THE ONE-SITTING OUTLINE

The structure that turns what you know into a mapped, ready-to-record product in a single session. Includes the lesson template that fills 15-20 minutes on demand. This is what makes volume possible.

MODULE 3: PRODUCTION WITHOUT THE PRODUCTION

Four formats that look professional without a camera, without lighting, without editing. Full gear list under $50. Record faster. Look better.

MODULE 4: THE 60-MINUTE SALES PAGE

The fill-in-the-blanks skeleton behind every page I write — including this one. Written once, it becomes your launch emails, your welcome series, and your lead magnet. Twelve products a year needs twelve sales pages. Here's how each one takes an hour.

MODULE 5: THE LOW-STRESS LAUNCH

The email sequence pulled straight out of the sales page you just wrote. The right launch window. The final-notice email in full. And how to launch using other people's audiences while yours is still small.

MODULE 6: THE CATALOG ENGINE™

This is where individual launches turn into a catalog business.

You'll learn how to rotate your products throughout the year, price them so you can run meaningful specials, reuse your launch assets, and balance timely products with evergreen ones that can keep selling for years.

Everything before this helps you create and launch products.

This is what helps you keep getting paid from the catalog you've built.

Just imagine…

It's the first Monday of the month.

You open your calendar.

You know exactly what to promote and how to create a new product for your audience.

You know what to write, how to write it.

Over the next 5-7 days you see new email notification sliding in:

"Kevin just purchased your course"

"Victor just purchased your course"

"George just purchased your course"

And that's the freedom we're talking about.

You Only Need ONE Sale To Make This Course Worth The Investment

This masterclass comes at $197.

Which is a heck of a deal because it's one of the few systems that made me hundreds of thousands of dollars over the past 4 years.

Say you create your next product and sell it for $197.

1 sale of that product covers the entire cost of the training.

And you're not learning how to create "one" product.

You're getting access to a system you can repeat again and again and profit from for the years to come.

What you'll get if you join today:

• ✅ Immediate access

• ✅ Lifetime updates

• ✅ Full Masterclass: The 100K Digital Products System™

• ✅ Bonus 1: How to create an irresistible offer

• ✅ Bonus 2: The "Fill In The Blanks" Sales Page Skeleton

Secure one-time payment. No rebills. Directly delivered after purchase.

FAQ

WHAT OTHERS SAY

Secure one-time payment. No rebills.