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Audience Architect
First Section
Introduction (2:55)
How to define your audience - Part 1 (8:35)
How to define your audience - Part 2 (6:38)
How to define your audience - Part 3 (4:29)
The Blackbox (3:48)
The KLT Formula (11:17)
2 Audience building strategies (4:03)
Start building an audience from scratch (4:07)
How to position yourself (5:08)
How to provide value (5:18)
How to provide value - 3 types of valuable content (8:07)
Repelling Part 1 (8:00)
Repelling Part 2 (11:05)
World Building (4:15)
The 5 commandments (10:31)
2 Audience building strategies
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